Remarketing is a feature that allows companies to display advert campaigns for people who have previously visited their site.
Any person who has clicked a link you share with your idc will see adverts of the brand repeatedly while reading the online newspaper, shopping or simply searching for information online.
The power of remarketing consists of displaying the brand over and over again for 18+ months after a person has clicked your link once.
Although people see Oxinity, the client who first clicked your link+idc will be for you.
Remarketing is an expensive feature that Oxinity provides to teachers from the community FOR FREE.
Teachers benefit from the Oxinity remarketing campaigns AT NO COST.
All you need to do is START THE PROCESS by sharing links with your idc.
Links belong to the Oxinity environment.
The link has your idc.
You enter the lead manually.
The link features a personal profile.
Select a post you think your prospects will benefit from and copy the link to share. You can also use the rest of the shortcuts to share in social media.
Send content to prospects once a week.
In order to have clients, all you need is to focus on leads. If you have leads, you can contact them to communicate the service verbally.
Prospects don’t like talking to sales people but they love talking with experts. Be an expert, not a salesperson.
Remarketing doesn’t work if you insert a lead manually. It only works if a person clicks on a link from the oxinity.com environment.
Share blog content with your prospects once a week or twice a month. People will start expecting your weekly content after a while.
“Who can I share content of value today?” - ask yourself this question and do an action a day.
The secret to getting many clients is getting many people to click on your links.
“I’ve very bad at selling. I’ve never had Instagram” confesses one of our members. But here is the good news, you don’t need to sell anything to anyone. All you need to do is talk to your prospects as the expert in learning you are.
Who would a prospective customer want to talk to? Obviously, the teacher that they have approached. That’s why getting in touch and explaining the product we offer and our uniqueness is of extreme importance and increases your conversion rate up to 70%.
Prospects want to hear about your service and they want to hear it from you.
Avoid cliches that make you sound as someone providing an obsolete service, such as:
“I adapt to your needs” - vague an inconsistent statement
“We prepare you to pass exams” - last century call to action
Surprise them with the product we have, which is community and technology to accelerate learning five times.
Engage people with content and remarketing will engage them as clients.
Do this trial in an incognito session:
Click a link with your idc. No need to fill the form
Open another tab and simply type www.oxinity.com
Fill the form using a @test.com email and check that although you haven’t filled the form through the first link with your idc, you still have the lead with it from entering through oxinity.com.
This is the magic of remarketing!
After our meeting on Friday, February 4th, one of our members put in practice what we were advising. That same day he got 3 leads and 2 trials and on the following day, Saturday, he got his first client.
3 leads, 2 trials, 1 client as a consequence of sharing a link! Objective achieved!
Watch the full video here: