Blogs and Branding for English Teachers by Inglés con Julie - Profesora de inglés en Majadahonda

Blogs and Branding for English Teachers

What inspires you to write a blog post?

Sometimes it is difficult to know where to start. There is a useful article from WordStream that can help you get started.

Usually the Oxinity talks that we have via YouTube every Friday inspire me. The topics are really engaging and a big help for teachers, both experienced and new to the field. These topics give me some inspiration and a starting point for my blog posts. I think I am still trying to find my “voice” as a blogger. Right now, I post about content I think is interesting to teachers and maybe give insight into the world of teaching for students as well.


Other Oxinity teachers use popular culture to connect to students. Aprende Ingles con Monica is a movie and tv series junkie. Check out her posts! Seriously, very entertaining and fun! Other sources online can be useful. For example, one article from Edutopia suggests to create a pinterest board or to look at other teacher blogs for inspiration. Also, there are some really amazing guides online! For example, Teach Junkie has a step-by-step guide on creating an awesome teacher blog.


How often do you write organic posts?

I was writing posts every month, but now I try to post every week or so. I read an article from Teaching ESL Online about some tips from successful online teachers who say that it is not important to blog often, but when you do, make sure the content is interesting and informative. Also, make sure the posts are around 1,500 words.


What tools would you like to have when blogging?

The ability to share the blog posts in and with different interfaces (i.e. ipads, mobiles, etc.) as well as social media platforms would be a great tool.  Another feature that may prove useful is the ability for other teachers and students to comment on the blog posts. This could provide a more interactive environment and almost give instant feedback.

Having ‘long tails” helps a lot! These are taglines or subtitles in a way for your blog. These can be very helpful! Remember to keep them fun and eye-catching!

How do you engage with your students/followers? (Not only online, also in class)

I usually try to connect the lessons with relevant topics in the news or interests that I know the student has. If the conversation is really interesting, I will post about it on my social media platforms or even include it in a blog post. Another Oxinity teacher, Torleif Villmones, creates video posts which are very educational. Check out his posts!


I think my next challenge will be to try to teach with my blogs as some teachers already have found to be a successful tool. For an example, take a look at the blog Half An Hour.


What makes Oxinity teachers unique?

Oxinity is a unique teaching experience because of our teaching styles. We have energetic and fluid teachers and well as dedicated and focussed teachers. We have teachers from all different corners of the world with all different backgrounds. Nevertheless, all of the Oxinity teachers have the basic outline of the class structure (as with the safety net). Also, we all transmit confidence. From the first class, the students will be able to see professionalism in the teacher. That is why we offer a free class! We trust that the student will come back based on the first impression. We are constantly learning from the Oxinity community. That is our brand.


Why is a blog important?

Having a blog is very important because we engage people with us directly. My website is my first and most important way to communicate and interreact with prospective and existing students.  



07 April 2021

Learn English with Music- You & I COVER

Do you want to understand song lyrics? Learn English with music with me. I give you a set of questions at the beginning so pay close attention to the lyrics and see if your answers are correct at the end of the video.
Johana Konecna

07 April 2021

Las 5 mejores academias de inglés en Barcelona

Te detallamos las 5 mejores academias de inglés en Barcelona para que aciertes en tu elección para aprender inglés. Seguro que habrás visitado muchas academias de inglés en Barcelona, pero aún no has decido en cual realmente puedes confiar para aprender inglés.
Ana Elena Kramarenko

04 April 2021

A different view of Spanish politics

A look at Spanish politics from an anglophone perspective may be more objective than listening to one side of a divided country.

30 March 2021

The Balance In Teaching Children

Experience and tips in teaching pre-school children. When they have dynamic routine classes they’ll surprise us all by how much they can learn even being so young.
Vaiva V. Markes

25 March 2021

4 Ways to Practice English Outside of Class... That aren't Netflix

Tired of your teacher telling you to watch a movie or show on Netflix to practice your English? Here are 4 different, quick, and easy ways to practice.
Blanca Sanchez Rocha Baldasano

24 March 2021

How a huge lifestyle change exposed me to the world of teaching

Bulgaria! Who would want to live there? And where the heck is it anyway? I would soon to find out and was ready to embrace the lifestyle changes that led me to becoming a teacher.
Bev Sisson

24 March 2021

Teaching English to children is...... a mixed bag of emotions!

I find it very gratifying when a young student 'gets it' . A child who has been so frustrated but put their heart and soul into practicing their Achilles’ heel. But, why do some just give up, they do not go the extra mile, it doesn’t matter. Or does it?
Bev Sisson

22 March 2021

Aprende phrasal verbs con canciones

Aprender inglés es un rollo. Las cosas como son. Estudiar gramática, memorizar tiempos verbales, realizar ejercicios repetitivos… y los famosos phrasal verbs. Por suerte hay maneras de hacer que sea divertido y entretenido ¡estudiando con canciones! En esta entrada de blog no solo hay 10 canciones con las que estudiar sino también dos ejercicios para ponerte a prueba ¿has cantado lo suficiente?
Georgina Malagarriga
1ª Clase Gratis